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Look Around Your Christmas Party: The Most Expensive "Spot the Difference" Game You’ll Ever Play
Let’s be honest. We all know what’s coming. In about two weeks, you’re going to be standing in a rented event space - maybe it’s that industrial-chic spot in Amsterdam-Noord or the converted warehouse in Eindhoven - holding a glass of lukewarm Prosecco. The DJ will be playing a remix of "Last Christmas" that nobody asked for. You’ll be nodding politely while your Head of Sales explains his "revolutionary" Padel strategy for 2026. But while everyone else is focused on the bit
4 days ago5 min read


The Recruiter Paradox: Why Companies Pay 30% to Hire But Won't Pay 5% to Keep
Or: How 15 Years in Recruitment Taught Us That You're All Paying for the Same Problem Twice The Math That Doesn't Add Up You just paid a recruiter €45,000 to hire a €150,000-per-year senior woman. That's 30% of her annual salary, which is a standard agency fee in the industry . The placement was smooth. The candidate started well. Everyone celebrated the new addition to the team. Twelve months later, she leaves for a competitor. Your finance team calculates the cost: recruit
Nov 195 min read


The Absurd History of "That's What She Said"-And Why It's About to Take Over Amsterdam
Okay, real talk: "that's what she said" is the joke that literally never dies. It's survived disco, the internet, three different generations of people trying to kill it, and approximately 47,000 cringe-worthy office moments. It's basically the cockroach of comedy at this point, except somehow it keeps getting funnier . So we need to ask ourselves: how did a phrase so aggressively mediocre become so culturally unstoppable? And why is it only now * right now * that women are c
Nov 54 min read


The Meeting After the Meeting: Why Your Best Female Talent Isn't Making It to Leadership
Your succession plan gets decided in hallways, not boardrooms. Why informal networks are costing you your best female leaders-and what to do about it.
Oct 225 min read


The Mirroring Effect: Why Leadership Teams All Look the Same
Look at your leadership team photo. Go ahead, we'll wait. Got it? Now tell us - if you lined up the backgrounds, universities, golf...
Oct 85 min read


Are You Actually Promoting Talent Or Confidence?
Let’s play a game. In this game, you are presented with 2 candidates and need to guess who of these two candidates just got promoted....
Sep 247 min read


The Board Meeting Question That Breaks Executives (And How to Answer It With Confidence)
How top companies respond when boards ask: “Why aren’t more women leading here?” Actionable solutions for advancing female leaders.
Sep 105 min read


From Compliance to Competitive Edge: Turning EU Gender Regulation into Shareholder Value
Plot Twist: What If Regulation Is Actually Your Secret Weapon? Picture this: You're in your Tuesday leadership meeting, half-listening to...
Aug 14 min read
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